Relentless: From Good to Great to Unstoppable

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Relentless: From Good to Great to Unstoppable
Debora Kenny | inMark Media | Finance Manager

One of the of the most influential books I’ve read that impacted me, both personally and professionally, is “Relentless: From Good to Great to Unstoppable” by Tim S. Grover.

Tim Grover was an athletic trainer for many of the most successful basketball athletes including Michael Jordan, Dwayne Wade and Kobe Bryant. Grover’s trainees were all exceptional basketball players who were destined for the NBA, but even among them laid a hierarchy of skill. Grover realized that even the greatest had levels to their abilities. There were the good, the great, and the unstoppable, as the title suggests.

Grover calls these people the coolers, the cleaners, and the closers. The cleaners are the top of the top. They’re the relentless. Even when they achieve success, such as championships in sports, they aren’t satisfied. They constantly want to reach a new level of success. Why? Because,

“if you’re good, that means you don’t stop until you’re great, and if you’re great, that means you fight until you’re unstoppable.” 

One of my favorite quotes was, “Never stop until you get what you want. Then keep going till you get what’s next. Then you go for more. Relentless.”I think since reading that, it has really played a direct role in my professional life.  Ultimately  what I gathered from it was that staying in your comfort zone makes you  just good.  It’s when you get out of that zone and refuse limitations, you become great and discover the power within.   

But I think the lessons of his book apply to all aspects of life. No matter what type of “best” you want to reach, it is attainable. The state of mind that Grover promotes strengthens you to achieve at a higher level, to achieve and to survive when others are giving up.

This book is about a way of life. You have to really sacrifice for the life you want. The book offers great insight into what might be the defining factor of extreme importance. It is all about the mindset and the factors which made these athletes relentless, unstoppable and the best in the field.

Debora Kenny
Debora has a Bachelor of Science in hotel management. She began her career in the restaurant business and worked in catering, sales and general managing. After having her daughter 13 years ago, Debora changed her field to accounting. At inMark, Debora has an important role as finance manager. Besides her professional life, she has two cats and enjoys camping, the beach, and reading books.

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